I often hear the phrase - 'it's really hard to get published' and my mind has often responded with, 'it's always been hard'. I've thought that the publishing setbacks and failures I've experienced are because my stories or books are just not good enough.
But other things have been happening to legitimately make it harder. The sheer volume of stories being published now provides a veritable ocean of books in which your own book is the proverbial drop. It is easy to sink without trace. There are self published books in addition to traditionally published. It is fantastic that folk can now self publish and there are many wonderful self pubbed titles out there, but the total number of books has increased markedly as a result. There are less in-print reviews, especially of children's books, whether in magazines or newspapers. Some online review sites have popped up (yay!) but are they reaching the audience that can make a difference? How do we get cut through, can we even get seen? And can we stay on the shop shelves long enough with so many books coming through? I read an article here which talks about market saturation and some things you can do to help your book along. Personally, recently I've been teaming up with fellow creators to try and connect more with our target audience on social media in a positive, and interesting way. Social media is having a few hiccups at the moment but people are still hanging out around the digital watercooler so hopefully our community building will have some mutually beneficial outcomes. I'll keep you posted on our project when there is more to share. I also think creating and strengethening your own personal brand can help - being visible whenever possible and doing good work both in your books and in the writing and reading communities.
I've been finding it hard recently to stay strong in the face of the unspoken belief that children's literature requires an inferior skill set to produce and has lesser value in the eyes of adult writers and readers. I know 'not all adult writers and readers' but I've had some personal experience of being denigrated as a writer for children recently and it wasn't great. I am at a loss to understand what the issue is. As if literature is a pie and if adult literature cedes anything to children's literature it is a failure or a loss from their own share. I'm not sure how it became like this but I'd say boosting children's literature and valuing it helps create young readers who turn into adult readers. Isn't that desirable? I'd also argue that children's writers, just as any other writers, strive to master their craft and create quality. I'm thinking about plotting, character development, language techniques and deeper themes. I'm writing for an audience that I am no longer the same as. I'm writing not just for the child reader who might have emerging language skills and an inquisitive and demanding mind, but also the oft present adult intermediary who would like some relief in the form of subtle adult humour or other emotional connection and universal ideas that also speak to them. I am mindful always of the malleability and potential of words and how my efforts in the text will grow and inspire a young person's vocabulary and future reading and writing skills. Its not less than. Its just different. And the disdain I have felt recently is frankly undeserved. Maybe a children's book hurt you as an adult. Honestly, I don't know what it is. But it is selfish and it is unnecessary. Lifting each other up seems like the best thing to do eh?